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Privacy Policy

Last updated: August 29, 2026

Matters of the Heart & Roots respects your privacy and is committed to handling personal information responsibly and transparently.

This Privacy Policy explains what personal information we collect through this website, how and why we use it, who may receive it, how long it may be retained, and what rights may be available to you.

This Privacy Policy applies to the website: mattersoftheheartandroots.com

1. Who We Are and Who Is Responsible for This Website

Matters of the Heart & Roots is an online workshop project by Cristina Hockl and Jaye Moyer.

The website mattersoftheheartandroots.com is operated by:

Cristina Hockl
Email: info@mattersoftheheartandroots.com

Cristina Hockl is responsible for the operation of this website and for the processing of personal information collected through the website, unless otherwise stated in this Privacy Policy.

Jaye Moyer is a workshop facilitator and the recipient of workshop payments as described in the payment section below.

For privacy related questions concerning this website, please contact: info@mattersoftheheartandroots.com

2. What Personal Information We Collect

The personal information we collect depends on how you interact with the website. This may include:

• your name
• your email address
• information you provide in a contact form or message
• workshops or workshop series you select
• registration and order information
• contribution or payment amount
• payment status
• transaction references
• information relating to cancellations, refunds or Workshop Credits
• communications between you and Matters of the Heart & Roots
• technical information generated when you use the website

Technical information may include your IP address, browser type, device type, operating system, date and time of access, requested pages, referring website and information required for website security and operation.

We aim to collect only information that is reasonably necessary for the purposes described in this Privacy Policy.

3. Sensitive Personal Information

Our workshops address personal subjects including aging, illness, loss, mortality, relationships, personal transformation and emotional experience.

We do not ask you to provide medical records, diagnoses or other sensitive health information through our general contact or registration forms.

Please do not include confidential medical information or other sensitive personal information in a contact form unless it is genuinely necessary for your inquiry.

If sensitive information is voluntarily provided, we will limit its use to what is reasonably necessary to respond to you and will process it in accordance with applicable law.

Participation in a Matters of the Heart & Roots workshop is not intended to replace medical, psychological, psychiatric or other professional healthcare.

4. Contact Forms

Our website provides a contact form through which you may communicate with us.

The form currently asks for information including your name, email address and message. It also asks you to acknowledge the processing of the information you submit so that your inquiry can be answered.

We use WPForms to provide form functionality on this WordPress website.

Information submitted through the form may be stored within the website infrastructure and may be forwarded to us by email, depending on the website configuration.

We use this information to:

• respond to your inquiry
• provide information about workshops
• answer accessibility or participation questions
• address registration or payment questions
• maintain appropriate records of our communications

Where European data protection law applies, the legal basis may be your consent, steps taken at your request before entering into an agreement, or our legitimate interest in responding to inquiries and administering our services, depending on the nature of your request.

5. Workshop Registration and Orders

We use WooCommerce on this website to manage workshop selections, registrations, orders and the checkout process.

When you register for a workshop or workshop series, we may process information including:

• your name
• your email address
• the workshop or workshops selected
• order date
• contribution or payment amount
• order status
• payment status
• transaction reference
• information required to manage cancellations, refunds or Workshop Credits

WooCommerce operates as part of our WordPress website. Order related information may therefore be stored in the website database hosted through our hosting provider.

We use registration and order information to:

• administer your workshop registration
• process and verify payment status
• confirm your participation
• provide workshop information and access details
• communicate changes relating to a workshop
• administer cancellations and refunds
• administer Workshop Credits where applicable
• provide support
• maintain necessary accounting and business records

Where European data protection law applies, this processing is generally necessary to take steps at your request before entering into an agreement or to perform our agreement with you.

6. Payments

Payments for workshops offered through Matters of the Heart & Roots are received by: Jaye Moyer in the United States

Payment processing is provided through WooPayments (built on Stripe's infrastructure) for credit card, debit card, Apple Pay, Google Pay and Klarna payments, and through WooCommerce PayPal Payments and PayPal services for PayPal payments.

The payment options actually available to you will be shown during checkout, depending on your location, device, eligibility and the options enabled at the time.

Card, Apple Pay, Google Pay and Klarna payments. When you select one of these payment methods, information necessary to process the transaction is transmitted to Stripe and, where applicable, to financial institutions, card networks or other payment service providers involved in completing the transaction. Stripe's privacy policy is available at stripe.com/privacy.

PayPal payments. When you select a payment method provided through PayPal, information necessary to process the transaction is transmitted to PayPal and, where applicable, to financial institutions or other payment service providers involved in completing the transaction. PayPal's privacy policy is available at paypal.com/privacy.

Depending on the payment method, this information may include:

• your name
• email address
• billing information
• payment amount
• currency
• transaction information
• IP address
• device information
• information required for payment authentication
• information required for fraud prevention and security

Complete card numbers, bank account credentials or similar payment credentials entered directly into Stripe's or PayPal's payment services are processed by Stripe, PayPal and the relevant financial institutions, not by Matters of the Heart & Roots.

Matters of the Heart & Roots does not intentionally store complete credit card numbers or online banking credentials on its own website.

Stripe, PayPal and financial institutions involved in processing a payment may process personal information independently in accordance with their own privacy policies and legal obligations.

Jaye Moyer as Payment Recipient

Jaye Moyer receives workshop payments through the connected payment accounts in the United States.

Jaye may receive transaction information necessary to identify and administer payments, including information such as:

• payer name
• payment amount
• payment date
• payment status
• transaction reference

Jaye may process and retain payment related information where necessary to administer payments, refunds and financial records and to comply with applicable accounting, tax and legal obligations.

Cristina Hockl and Payment Information

Cristina Hockl may receive or access order and payment status information where necessary to:

• administer workshop registrations
• confirm participation
• communicate with participants
• address payment questions
• manage cancellations
• administer refunds or Workshop Credits

7. Online Workshops and Zoom

Matters of the Heart & Roots workshops are conducted online using Zoom.

When you participate in a workshop using Zoom, Zoom may process information associated with your participation. Depending on how you use Zoom, this may include:

• your display name
• email address
• IP address
• device and connection information
• meeting participation information
• audio you choose to transmit
• video you choose to transmit
• chat messages or other information you choose to share through Zoom

Zoom processes information in accordance with its own privacy practices and applicable law.

You are responsible for deciding what information you choose to disclose verbally, visually or through Zoom chat during a workshop.

Workshop Recordings

Workshops will not be recorded without informing participants in advance.

If a workshop is to be recorded, participants will be informed before recording begins and any consent required under applicable law will be obtained.

8. Website Hosting

This website is hosted by:

STRATO GmbH
Otto Ostrowski Straße 7
10249 Berlin
Germany

STRATO provides the technical infrastructure required to make the website available.

In connection with hosting the website, STRATO may process information including:

• IP addresses
• server log information
• date and time of requests
• requested pages and files
• browser and device information
• error information
• information required to maintain website security

Website, database, contact and order information may also be stored on the hosting infrastructure.

Where STRATO processes personal information on behalf of the website operator, it acts as a service provider or processor subject to the applicable contractual and legal requirements.

Where European data protection law applies, website hosting and security processing may be based on our legitimate interest in providing a secure, reliable and functional website.

9. Cookies and Similar Technologies

This website uses cookies and similar technologies where necessary to provide website functionality. Cookies are small files or pieces of information stored on your device when you use a website.

Essential WooCommerce Cookies

WooCommerce may use technically necessary cookies to provide shopping cart, checkout and session functionality. Depending on the website configuration, these may include cookies such as:

woocommerce_cart_hash
Used to determine when the contents of the shopping cart change. Normally stored for the browser session.

woocommerce_items_in_cart
Used to determine whether the shopping cart contains items. Normally stored for the browser session.

wp_woocommerce_session_
Contains a unique identifier that enables WooCommerce to locate the relevant shopping cart information in the website database. The default duration is approximately two days.

Additional functional cookies may be used depending on the features enabled on the website.

WordPress Cookies

WordPress may also use cookies necessary for administrative login, website security or account functionality.

Cookies used exclusively for website administration generally concern website administrators rather than ordinary visitors.

Payment Related Technologies

Stripe, PayPal and other financial services involved in the checkout process may use cookies or similar technologies for payment processing, authentication, fraud prevention, security and related purposes.

Their use of these technologies is governed by their own privacy practices.

Optional Cookies

If we introduce analytics, advertising or other optional tracking technologies that require consent under applicable law, those technologies will only be activated after the required consent has been obtained.

You may also control cookies through your browser settings. Blocking essential cookies may prevent parts of the website, cart or checkout process from working correctly.

10. Email Communications

We use email to communicate with people who contact us and with workshop participants. We may use your email address to:

• respond to an inquiry
• confirm a registration
• send payment or order related information
• provide workshop dates or access details
• notify you about relevant changes to a workshop
• answer questions about cancellations or refunds
• administer Workshop Credits
• provide information directly related to a workshop for which you registered

Registration information will not automatically be used for unrelated promotional email marketing.

If we offer a separate newsletter or marketing mailing list in the future, we will provide the appropriate information and consent mechanism where required.

11. External Websites and Social Media

Our website contains links to websites and services operated by other parties. These may include:

• Instagram
• Jaye Moyer's website
• Cristina Hockl's website
• Stripe
• PayPal
• Zoom

Simply displaying a normal external link does not mean that Matters of the Heart & Roots controls the external website.

When you follow an external link, the operator of that website may process information about your visit according to its own privacy policy.

We are not responsible for the privacy practices of independent third party websites.

12. How We Use Personal Information

We may use personal information for the following purposes:

• operating and securing the website
• responding to inquiries
• administering workshop registrations
• processing and verifying payments
• providing workshops
• communicating with participants
• sending workshop access information
• processing cancellations or refunds
• administering Workshop Credits
• maintaining business and accounting records
• preventing fraud or misuse
• troubleshooting technical issues
• complying with legal obligations
• resolving disputes
• establishing, exercising or defending legal claims

We do not use personal information for purposes that are incompatible with the reason for which it was collected unless permitted by applicable law.

13. Legal Bases for Processing Under European Data Protection Law

Where the European General Data Protection Regulation, commonly referred to as the GDPR, or comparable European data protection law applies, we process personal information only where an appropriate legal basis exists. Depending on the processing activity, the legal basis may include:

Performance of a Contract

Processing may be necessary to register you for a workshop, administer an order, provide workshop access or otherwise perform an agreement with you.

Steps Before Entering Into a Contract

Processing may be necessary to answer questions or take steps you request before registering for a workshop.

Consent

Where we specifically request your consent, processing may be based on that consent.

You may withdraw consent at any time. Withdrawal does not affect the lawfulness of processing performed before consent was withdrawn.

Legitimate Interests

We may process information where necessary for legitimate interests such as:

• operating the website
• maintaining website and payment security
• preventing fraud
• responding to ordinary inquiries
• maintaining appropriate business records
• protecting legal rights

We consider these interests in relation to your privacy rights before relying on this legal basis.

Legal Obligations

Certain information may need to be retained or disclosed in order to comply with tax, accounting, regulatory, court or other legal obligations.

14. Who We Share Personal Information With

We disclose personal information only where reasonably necessary to operate the website, administer workshops, process payments, communicate with participants or comply with legal obligations. Depending on how you use the website, recipients may include:

STRATO GmbH

STRATO provides website hosting and related technical infrastructure in Germany.

Stripe (via WooPayments)

Stripe processes payment information and provides payment services for card, Apple Pay, Google Pay and Klarna payments during checkout.

PayPal and Payment Service Providers

PayPal processes payment information and provides payment services during checkout.

Depending on the payment method selected, banks, card networks, financial institutions and other payment service providers may also process information necessary to complete the transaction.

Jaye Moyer

Jaye Moyer, located in the United States, receives workshop payments and may receive payment and transaction information necessary to administer those payments.

Zoom

Zoom processes information necessary to provide the online meeting platform used for workshops.

Email Service Providers

Email providers may process information necessary for us to send and receive communications.

Professional Advisers

Accountants, tax professionals, legal advisers or similar professionals may receive information where reasonably necessary for their professional services.

Authorities

Government authorities, regulators, courts or law enforcement authorities may receive personal information where disclosure is required or permitted by applicable law.

We do not sell personal information to data brokers.

15. WooCommerce and WPForms Software

WooCommerce and WPForms are software components used to provide functionality on our WordPress website.

The use of these plugins does not necessarily mean that every piece of information entered through the website is automatically transmitted to the companies that develop those plugins.

Order and form information may instead be stored directly within the WordPress website and its hosting infrastructure.

However, additional integrations, connected services, technical support services or optional usage tracking features may involve processing by the relevant software provider.

Where such optional services are activated and involve personal information, we will handle that processing in accordance with applicable privacy requirements.

16. International Data Processing and Transfers

Matters of the Heart & Roots operates across international borders.

The website is hosted in Germany, while workshop payments are received by Jaye Moyer in the United States.

Personal information relating to a workshop registration may therefore be processed in both Germany and the United States.

Information may also be processed in other countries by providers such as Stripe, PayPal or Zoom, depending on their infrastructure and the services involved.

Privacy and data protection laws differ between countries.

Where European data protection law applies to a transfer of personal information to a country outside the European Economic Area, we will rely on an appropriate legal mechanism where one is required.

Depending on the recipient and circumstances, this may include an adequacy decision, recognized data protection framework, contractual safeguards or another transfer mechanism permitted by applicable law.

17. How Long We Keep Personal Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected and for any additional period required by applicable law.

Contact Inquiries

Information submitted through a contact form or email is retained for as long as reasonably necessary to respond to the inquiry and address any related follow up questions.

It may be retained longer where necessary to document an important communication, transaction or legal matter.

Workshop Registrations

Registration information may be retained for the duration of the relevant workshop relationship and afterward where reasonably necessary to manage questions, Workshop Credits, refunds, disputes or administrative matters.

Orders and Payments

Order, transaction and accounting information may be retained for the period required under applicable tax, accounting, financial and legal requirements.

Information that must be retained for legal reasons will not be deleted until the applicable retention obligation has expired.

Website Logs

Technical and security information is retained only for as long as reasonably necessary for website operation, security, troubleshooting and abuse prevention.

WooCommerce Data

WooCommerce provides technical settings that allow website administrators to define retention periods for different categories of customer and order information.

We aim to configure these settings consistently with our legal and business retention requirements.

When personal information is no longer required, it will be deleted, anonymized or otherwise removed where reasonably practicable.

18. Your Privacy Rights

Depending on where you live and which privacy law applies, you may have rights concerning your personal information. These may include the right to:

• request information about personal information we hold about you
• obtain a copy of your personal information
• request correction of inaccurate information
• request deletion of personal information
• request restriction of certain processing
• object to certain processing
• withdraw consent where processing is based on consent
• request portability of certain information where applicable
• complain to an appropriate privacy or data protection authority

These rights are subject to the conditions and exceptions contained in applicable law.

For example, we may be required to retain certain transaction information even after receiving a deletion request where tax, accounting or other legal obligations require us to keep it.

To exercise a privacy right, contact: info@mattersoftheheartandroots.com

We may need to verify your identity before fulfilling certain requests.

19. Rights of Individuals in the European Economic Area

Where the GDPR applies to the processing of your personal information, you may have rights including access, rectification, erasure, restriction, objection and data portability in accordance with the requirements of the GDPR.

Where processing is based on consent, you may withdraw that consent at any time.

You also have the right to lodge a complaint with a competent data protection supervisory authority.

You may generally contact the supervisory authority responsible for your place of residence, your place of work or the place where you believe an infringement occurred.

20. Privacy Rights in the United States

Residents of certain U.S. states may have additional privacy rights where the relevant state privacy law applies to Matters of the Heart & Roots and to the particular processing activity.

Depending on applicable law, these rights may include access, correction, deletion or obtaining a copy of certain personal information.

Some U.S. privacy laws also provide rights concerning the sale or sharing of personal information for certain advertising purposes.

Matters of the Heart & Roots does not sell personal information to data brokers.

Requests may be submitted to: info@mattersoftheheartandroots.com

21. Children

This website and the workshops are not designed to intentionally collect personal information from children without appropriate authorization.

If you believe that a child has submitted personal information to us without appropriate authorization, please contact us at: info@mattersoftheheartandroots.com

We will review the situation and take appropriate action.

22. Data Security

We use reasonable technical and organizational measures intended to protect personal information against accidental loss, unauthorized access, misuse, alteration or disclosure.

These measures include the use of professional website hosting and appropriate access controls.

No method of transmission over the internet and no electronic storage system can be guaranteed to be completely secure.

You should therefore avoid sending highly sensitive information through ordinary website forms or unencrypted email unless necessary.

23. Automated Decision Making

We do not use information collected through this website to make decisions about individuals based solely on automated processing that produce legal or similarly significant effects.

Payment providers may use automated systems for fraud prevention, security, authentication and payment approval according to their own policies and legal obligations.

24. Changes to This Privacy Policy

We may update this Privacy Policy when our website, workshops, payment methods, service providers or legal obligations change.

The current version will be published on this page.

The date shown at the beginning of this Privacy Policy indicates when it was last updated.

25. Contact

For questions about this Privacy Policy, privacy rights or personal information collected through this website, contact:

Cristina Hockl
Matters of the Heart & Roots
Email: info@mattersoftheheartandroots.com

For questions specifically concerning a workshop payment received by Jaye Moyer, you may also contact Matters of the Heart & Roots using the email address above. Your request can be forwarded to Jaye where necessary.